Along with this significant shift in product focus, Nadella also set expectations around how he wanted the Microsoft leadership cultureand, therefore, the culture of the organizationto shift. I am confident they have something truly amazing in the pipeline (presumably 2019). I have 2 Windows Mobiles and I am still eyeing for an HP Elite X3. lol. Po example Microoft Flow only in Ios and Andorid in W10M not this. Everything MS tries ends in failure.. And partial credit goes to Windows Central, WinBeta too. 4 on the overall list with a yearly compensation of $84,308,755. MBA & EMBA programs. Still a very profitable company, but no consumer play. Phones arent't he new shiney objects anymore but that doesn't mean they're not relevant. We believed in you? The announcement of the end of Groove on 12/31 together with a non-working Spotify app on my phone was the final straw for me. But it should lead the way for its products and services, and Windows Phone is the platform to do just that. In fact, without the iPhone Apple would be a struggling little company. Threats are macro environment factors and developments that can derail business model of Nadella Satya. What are Satya Nadella's greatest strengths and weaknesses? Nokia, when whole, was not a particularly profitable company. From this armchair analyst's view, the whole thing failed simply because Satya wanted it to. Though AR and voice-controlled computing may be a big part of our future, the phone is still going to be the bridge to that future. James. A few apps on iOS and android will do nothing to change that as Microsoft become a forgotten company for the vast majority of users. You can create the greatest OS known to man, but without apps the platform will be DOA. Personally, to me is rather obviously simple however to many it won't be. And completely abandoning the consumer market, going for business only. I'm a Verizon customer for 15 years, and I heard they were so mad at Microsoft, hence their later attitude towards carrying and supporting Windows phone. It has experimented in various areas Leadership, Organizational culture. This is a death note for Microsoft and they will go the way of IBM. 7. I look at this like eating at a restaurant that constantly gets your order wrong. That issue has to be reconciled. The windows phone works well for integration to server based sytems, whether they are corporate or personal enterprises. However, with OneCore/CShell, where Windows 10 can scale up or down, depending on form factor, a developer, developing UWP apps for Windows 10 desktops/laptops, simply will add the extra lines of code necessary for Windows 10 to scale down to a smaller form factor, such as might be presented by a phablet/voice enabled device (or even the rumoured Andromeda device). Satya Nadella at Microsoft: Instilling a Growth Mindset SWOT Analysis It build devices to support it's main enterprise google analytics, that is their prime engine for profit. Not to mention, updates for Win 10 & applications are poorly done and tested, which makes them a dice roll every time, as you cross your fingers that nothing breaks on your systems. I"ve been abandoned with every MS product I've ever bought into: WinCE PDAs and phones, Win 8, 8.1, Zune, Surface RT, both the Band 1 and Band 2, Groove (Spotify sucks on my MS 950 and my Surface Pro 3). Is he really a CEO ? But that does not make him good on the PC or a smartphone or understand anything about the consumer. If I am working on let's say Windows Mobile and I know it may be killed, why stay? The fact that it was hard enough to get a 920 din't help. Sorry, but that is just a lie. I bought this phone a year ago brand new believing in Microsoft's promise on making those phones if no one else would and that they would invest in the universal app system. PayPal left, Mobile pay lef, weChat left, myfitnesspal left and spottify is on maintenance mode. They stupidly justified every move of Microsoft instead of criticizing it. Thats Nadellas new problem. that Microsoft would fill in the mobile device space. He said he saw a world where Personal Interactive Devices (Pcs then), Portable Interactive Devices (a then yet to be made hybrid of mobile phone and PDA), and Social Interactive Devices (TVs then) were only different in the way people interacteed with them. So, large companies offset weak consumer demand, mostly. I definitely did not replace my MS software with Google. Should I take the bait yet again? They lined everything up to continue growing the phones, but just didn't deliver. Nonetheless, ValueAct was persistent enough to earn a seat on the Microsoft corporate board, which it will occupy next month. Oh yeah, and for that little rat-faced Belifiore, it's outrageous that a company like MS announces it is killing off Windows Mobile in a buried response in a Tweet! re-add all the phones that could run the creators update to the feature 2 branch or red stone branch. Jason Ward's synopsis "Nadella's broken consumer, developer, and OEM relationships will invariably affect the company's future." MSFT seems to be telegraphing very clearly that they feel Windows will be dead in less than 10 years and they are moving the company in the direction to ensure survival in a post-Windows world. It's good for Android, iOS, and Windows! I generally agree with what you say but really, you're ignoring the fact that Europe has twice as many consumers as the US. Unless/until hundreds of millions are sold, no one is going to write MOBILE apps for it, because developers have all been burned too many times. Know what is Cerebral Palsy, the condition that led to Satya Nadella's They remind me academic profesors in my post soviet european country - they are completley out of this reality and all of their research is just to prove something and than back to the drawer. That's the role I had hoped (and still hope?) This is an article from 2014. Good-bye MS. Good-bye Edge, Bing, Cortana, Groove, Office, Outlook, Photos, OneDrive, Skype, Store, etc., etc. And you know what two years back they seemed to really start to look cool. Europe is a 500 million people big market so I don't think that's a small market at all. The carriers - at least in America - never supported the OS as they did Apple or Samsung after 7.0 failed to fly. They make great products and then abandon the users who buy them. Considering phones are what will power VR/AR, especially as they get more and more powerful, the desktop is not where mixed reality will reside in the long term, so Microsoft has set itself up for failure there as well. Moving forward, the 1520 simply needed a refresh and would have been quite a nice threesome with the 950 and 950xl. Hence a future where no Microsoft office is relevant or needed as other companies makes such solutions for huge eco-systems as IOS or Android? Now given the fact that the future of computing for the masses is mobile I do not see Microsoft dropping that at all but rather trying to change the approach to mobile for the next generation of computing. "We didn't get . "We have to get past what we describe as 'productivity . This time, it promises, will be different. We invested time and money in you! Only to see that it was all a lie and have it sold to LG. Boy do I look like a fool now! However, since I only have hints of what they are working on with Windows on ARM and CShell, I have to pick up something else. Now just like me I probably will not buy a microsoft VR device. You'll likely follow phone news less and less. The excitement, expectation, thrill, is just not the same).. By sticking with the current project he not only earns respect from consumers, he also makes his loyalty a rallying and starting point for everyone. "Well-being is one of the most important pieces of productivity management 2. ), but remove a mobile device and much of what we use is stationary. Speculation does not make sense, taking into account your erroneous articles concerning Microsoft mobile strategy. As a buyer of a Microsoft phone and a user of Win 10 on 4 systems I feel shat on by the company. If the current Windows users can use their MS stuff on either mobile platforms, they will be ok. Nearly 30 percent, to be precise. It isn't the guy digging for gold who gets rich, but rather the guy that sells the shovel. I'll probably end up getting it elsewhere from someone that will actually support it. So what if it lost money, it would sell like crazy and introduce another touch paradigm the one where we don't go full screen to full screen, where we have acutual WINDOWS we can snap and move. And MS completely borked the marketing of Win phones, which killed off its market share, and domino'd into devs not bothering with apps for it. It is not going to matter what they come up with in the future. It doesn't pass the Star Trek Tech test: There's gazillions of handheld devices in the Star Trek universe. Microsoft is really sorry about those other times it deserted you but it loves you - it's getting counseling and turning over a new leaf. When Nadella was named CEO of Microsoft on Feb. 4, 2014, Microsoft's market cap was about $311 billion, the cloud was a poorly understood and peripheral element in corporate strategy and the company was widely regarded as a once-great institution whose best days were in the rear-view mirror. But, in the harsh afterglow of Googles Motorola purchase and sale, you have to wonder what might happen. This is the full audio of the session of the conversation recorded at the Annual Meeting in Davos, Switzerland 18 January. I think it is a very intense business to do the digital "rights" management etc. If you didn't have MS Office you'd be nothing be an ancient memory in anals of computer history. . As you rightly point out, Jason, "eradicating" Windows phones and their ngegative perception was paramount to "hitting refresh". They should have just purchasedParallels and created a Parallels for windows phone that runs ios and android apps and we would not even be having this conversation. I have not commented on an article here in such a long time! Almost always on their mobile - probably 99% of calls other than to other companies are made to, and received from mobiles. What's the world coming to,Trump's president and Microsoft thinks 3 steps backward is the way forward.Gave up on VR when I stopped buying desktops over 10 years ago,was fun,but only for 15 mins.Gaming laptops were just too good for the money,now phones are way too easy to do everything on.Can't go backwards,anyone got some sort of Ubuntu running on a 950xl?Sideways is better than backwards. Ok maybe im a fan boy but if they do release a new lte device what's the problem. Satya Nadella said reading a diary entry from his mom reminded him what leadership is really about. I know because I still have one. Please forget about Win32 antiques. But there are no wow factor you put into the phone.. But he had passion and he truly seemed to care about Microsoft. - Diverse Product Portfolio of Nadella Satya The products and brand portfolio of Nadella Satya is enabling it to target various segments in the domestic market at the same time. Tech billionaire Satya Nadella 's recent conversation with an artificial intelligence (AI) software proves the future ahead looks bright. That's why I am sure Nadella is not making a "mistake" in his mind. Related stories. I am PISSED. Office 365 revenues fail to match declining traditional Office revenues. Microsoft partners earned an estimated $9.58 in revenue through services and software for every $1 that Microsoft generated in 2020a total of $984 billion, according to IDC. Nokia always built the best Windowsphones anyway. like most CEOs who just ride the wave and make up BS as things change around them to try to keep the share price humming Nadella is the same. Nokias hardware division drags on Microsofts margins and net income. Always keep learning. However, that was during a quarter in which Microsoft spent heavily on advertising for the two new devices it had just launched. (See Gene Wilder in The Producers.). ), an Xbox one and Xbox One S, a W10 HP desktop for my daughter. Actually after the 520 i equipped my family with 635, 640, and 830. Wake TFU Microsoft! If that presages a broad slowdown of Windows Phone sales, Microsofts mobile momentum could stall, pushing that magical 10 percent market share figure further and further out into the future. The people who run HDM were the same people within NOKIA and tried to push the company to make those X platform android devices. EU was a good market for Windows phones, so they should have used this opportunity to build and improve this OS. all running on a appstore controlled by Microsoft. (Hint: Thats not likely to involve spinning off Bing, which has an important role to playat the core of other products.). No such device is in the market place. Let's go back to Windows Millennium - remember how it was a new exciting release and that, even though it sucked, they had service packs coming that would usher in a whole new user experience. Which they were supposed to use to build the best mobile platform. In that space, utlizing something like AR, comes into play for people holding phones in their hand, scanning their environment. Again all available in people's pockets. Microsoft has been strident in the past in stating that it intends to have strong margins on the Surface line of products. Ok, then where are all these European sales? With Microsoft nearly out of the consumer space businesses are feeling less inclined to use other Microsoft products because of the increased complexity. Strengths and Weaknesses are often restricted to company's internal - resources, skills and limitations. The only thing I can see is them forking Android apps to work natively on the PC. On my Surface Pro 3, I like Stagelight by open labs. Also I hope it is clear that MS has moved on from Mobile focus they now want to catch up with the supposedly next big thing. That fanboy attitude also helped killing Windows Phones. WP8 was the beginning of Microsoft's downward spiral in mobile because while they just started to get serious in mobile, iPhone was already in on it's 4th generation and Android was picking up steam due to it's open ended platform. Why did they move to Windows 10 mobile, when they knew the Windows 10 OS was not good to go? All except Surface Pros have been ditched by MS. MS cons consumers into investing in its ecosystem then dumps them a year or two later. Weaknesses come from lack or absence of five key resources & capabilities - activities & processes, past experiences and successes, physical resources such as land, building, human resources, and financial resources . Satya Nadella, Microsoft Chairman and CEO, in a session at the Annual Meeting, told Klaus Schwab, Founder and Executive Chairman, World Economic Forum, that a golden age of AI is under way and will redefine work as we know it. Nadella Satya should just get out of these business areas and focus on strength and threats box , or on weakness and opportunities box. Your phone would become a Windows Pocket PC running UWP apps with the ability to make phone calls. The only app I use, besides MS apps, is WhatsApp, if that went I would have to leave as I have family and friends all round the world and they all use WhatsApp. Are you kidding!?!? I highly doubt there were only 20 mil users seeing as I personally know loads who has bought into the Windows ecosystem with no input from me or someone like me. After going through a frustrating week of having to decide which phone to move to because my 1520 is officially dying and recieving news that I would essentially be wasting money by buying another Windows Mobile phone as they are pulling the plug, this is cold comfort. Where am I going in the future? I cannot come to purchase another mac. EXCELLENT POINT, I completely agree!!! Microsoft may have done better to keep a controlling share of Nokia and just let it run itself. Give consumers less pricy OS. People are missing a key point. Nadella doesn't care about the future. Microsoft was among the first companies to exceed a $1 trillion valuation when it hit that milestone in April 2019. Of course it was a mistake Nutella. Look I'm a fan, I was there, through it all, but this last one. is the last one. I will never understand how a software GIANT can be so damn bad as software. I once had a SONY Vaio PC, The company stopped supporting it. Nadella's job is to make Microsoft as profitable as possible, and I'm sure that he was under pressure from shareholders to cut the dead weight. I'm sure this was not the only factor to Windows phone being in the state it's currently in, but I think this has a lot to do with it! The truth is that they drop a very good system that is starting to work very well. Satya Nadella Succes Story - The Complete Journey of Microsoft's CEO - Superior product and services quality can help Nadella Satya to further increase its market share as the current customer are extremely loyal to it. When my 950 dies or I'm clearly missing out on the coolest phone features, I'll move over to Google and say goodbye toone OneDrive etc. But I also use Ableton Live 9 and I tried Reaper software too. Microsoft will be extremely vulnerable without a mobile presence.